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©Lesbroz
© ©Lesbroz

Bordeaux European Capital of Smart Tourism

This year, Bordeaux has been awarded as European Capital of Smart Tourism. But what does it mean concretely? We are going to explain you everything! The European Capital of Smart Tourism prize rewards the city for its exemplary achievements in terms of tourism in 4 different categories: accessibility, sustainability, digitalisation and cultural heritage and creativity.
 
This prize is a European Union initiative which aims to create a network of attractive and smart European cities that share good practices all together, to build a more virtuous tourism. It’s all very good but concretely why and how did the city of Bordeaux win this award and was proclaimed smart? For each of the categories, discover what the metropolis does to encourage smart tourism:

SUSTAINABLE BORDEAUX

In the family of the categories awarded by the European Capital of Smart Tourism prize, I would like… sustainability! Discover how Bordeaux takes action to encourage positive tourism, according to the 3 pillars of sustainability: economical, environmental and social.

ACCESSIBLE BORDEAUX

In the family of the categories awarded by the European Capital of Smart Tourism prize, I would like… accessibility. Bordeaux is an accessible city both on the matter of disabilities and budget. Certifications, participative approach, preferential prices: let us explain you how!

DIGITAL BORDEAUX

In the family of the categories awarded by the European Capital of Smart Tourism prize, I would like… digitalisation. Digital technologies take an increasing place in our everyday life. But how does the city of Bordeaux align digitalisation with its eco-responsible commitments?

CULTURAL BORDEAUX

In the family of the categories awarded by the European Capital of Smart Tourism prize, I would like…cultural heritage and… creativity! Between historical and architectural legacy of the 18th century and new alternative movements, dive into the bubbling heritage of the city.